Welcoming Back Our TKTS Regulars
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Tourists aren’t the only ones thrilled our Times Square TKTS Discount Booth is back this holiday season!
You may not think of Times Square as a place where everybody knows your name. But Ann Ramirez, a supervisor at TDF’s TKTS Discount Ticket Booth under the red steps, remembers all the devotees. When TKTS reopened for business after being closed for 18 months due to the pandemic, Ramirez wasn’t just thrilled to get back to work, she was overjoyed to see some familiar faces. Frequent customers are often surprised by the details she recalls, such as the shows they’ve seen and even their seating preferences. “You get to know their habits,” she explains. “Some people don’t care where they sit, and others need an aisle or certain section. Everyone’s specifications are different.”
Jim isn’t the only one who kept in touch: Several regulars reached out to check in on Ramirez during the 18-month hiatus. “Even though they knew they couldn’t get tickets for shows, they were just really concerned for my well-being,” she says. “They also told me what they were doing—about the bread they made and the weight they gained!”
During the shutdown, Ramirez passed the time walking in Van Cortlandt Park near her Bronx home and taking virtual piano lessons. But she desperately missed in-person interactions. “After that year and a half off, whatever you took for granted, you just don’t anymore,” she says. “Especially people. We all need each other.”
Because of what we all collectively went through, Ramirez says she’s sharing her email with regulars even more freely now. “I just missed my people!” she exclaims. “I appreciate them and I love them.”
Planning on visiting the TKTS Booth this holiday season? Check out our TKTS tips, including how to use our fast-pass window!
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Elyse Orecchio is TDF’s Digital Content Manager. Follow her on Instagram and on Twitter at @elyseo. Follow TDF on Twitter at @TDFNYC.
Top image: Ann Ramirez at the TKTS Discount Ticket Booth in Times Square.

Elyse Orecchio is TDF’s Digital Content Manager. Follow her on Instagram at @elyseo. Follow TDF on Instagram at @TDFNYC.